Press Archive
‘Germany – Land of Ideas’ supports tomorrow’s engineers at the IdeenPark
Berlin/Stuttgart, 20 May 2008 – No fewer than 27 ‘Landmarks’ selected by the ‘Germany – Land of Ideas’ nation-branding initiative in the years 2006 to 2008 are represented at ThyssenKrupp AG’s IdeenPark (Ideas Park) event in Stuttgart. Jürgen R. Thumann, chairman of the initiative’s steering committee and president of the Federation of German Industries (BDI), took this as an occasion to visit the IdeenPark.
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‘Germany and China – Moving Ahead Together’ - 10 Million for Earthquake Victims: Germany Esplanade Ends with Benefit Concert
Berlin/Chongqing, 19 May 2008 – The second Germany Esplanade in the ‘Germany and China – Moving Ahead Together’ event series ended last Saturday in Chongqing with a concert to raise funds for the earthquake victims. Under the heading ‘We Are One Family’, the concert featuring German and Chinese musicians generated some €10 million in aid for victims of the catastrophic earthquake in neighbouring Sichuan Province.
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Partner for Innovation: Germany and Japan present a new cooperation
Berlin/Hannover, 21 April 2008 - Germany and Japan plan to collaborate more closely to promote innovation. The new cooperation kicks off with the launch of a joint website, www.partner-for-innovation.de.
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“Germany – Land of Ideas” Initiative Hosts Its Annual Reception
Berlin, 14 Jan 2008 – Speaking to some 400 guests from business, politics and society, Federal President Horst Köhler commended the “Germany – Land of Ideas” initiative for its efforts. The joint nation-branding initiative between Germany public and private sectors presented the activities of the past year at its Annual Reception in Berlin.
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Soccerex 2007 South Africa: Southern African – German Chamber of Commerce & Industry and ‘Germany – Land of Ideas’ host ‘German Pavilion’
Johannesburg, South Africa, 25-28 November2007 – The Southern African – German Chamber of Commerce & Industry and the “Germany - Land of Ideas“ initiative are presenting German technology, products and services in the domain of soccer and sports events at the world’s largest soccer related trade fair in Johannesburg.
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Winners of the “365 Landmarks in the Land of Ideas” Contest Are In
‘Germany – Land of Ideas’ Actively Contributes to the United Nations’ 2nd Internet Governance Forum
Berlin/Rio de Janeiro, 12-15 Nov 2007 – In the days ahead, some 1,200 world-renowned Internet experts will be convening in the Brazilian metropolis upon invitation by the United Nations (UN) and the Brazilian government.
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German Reunification Day in Germany and Abroad
Berlin/Schwerin/Washington, 01 Oct 2007 - Schwerin, the state capital of Mecklenburg-Vorpommern, is kicking off its German Reunification Day festivities early, with a festival on 2nd October 2007. For the past 17 years, Germany’s sixteen states have taken turns at being the centre of festivities for the national holiday; this is the second time around for Schwerin.
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Minister Schavan joins the “Germany – Land of Ideas” steering committee
Berlin, 19 Sep 2007 – Dr. Annette Schavan, Federal Minister of Education and Research, has taken a seat on the steering committee of the “Germany – Land of Ideas” association.
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‘Germany – Land of Ideas’ presents M100 Sanssouci Colloquium for Second Consecutive Year
Berlin, 22 Aug 2007 – The ‘Germany – Land of Ideas’ nation-branding initiative will once again be presenting this year’s ‘M100 Sanssouci Colloquium’ as a cooperation partner to the event.
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Wind and Water: Two ‘Landmarks 2007’ Present Their Ideas
Berlin/Kühlungsborn, 07.06.2007 – Winners of the “365 Landmarks in the Land of Ideas” competition/event series jointly implemented by the “Germany – Land of Ideas” nation-branding initiative and Deutsche Bank have an opportunity to give their innovations higher-level exposure.
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South Africa 2010: Nation-Branding Initiative Supports ‘Kick It in South Africa’
Berlin/Johannesburg, June 9th – 14th, 2007 – Having already taken a number of measures to support South Africa as it prepares for hosting the 2010 Football World Cup, the “Germany – Land of Ideas” nation-branding initiative is now adding another project to the list.
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Convincing Content - “The Power of Ideas“ - The Summit Agenda covered in
Berlin/Kühlungsborn, June 08, 2007 – Africa was the final focus in the lecture series on “The Power of Ideas” held in the media centre of the G8 Summit in Heiligendamm and organised by the initiative “Germany – land of Ideas”.
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Water, Key to Survival: “The Power of Ideas” Spotlights the Africa Issue
Berlin/Kühlungsborn, 06.06.2007 – Access to clean water in Africa was the focus of speeches given during the first part of the “Power of Ideas” event series. During the two days of the event, 22 speakers will present ideas and innovations tying in to the topics of the G8 summit in Heiligendamm.
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“The Power of Ideas” at the G8 International Media Centre
Berlin/Kühlungsborn, 31 May 2007 – During the G8 summit, 22 speakers from the business and academic community will present possible solutions to the challenges of globalisation at the International Media Centre in Kühlungsborn on June 6 - 8, 2007.
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A Landmark from the Land of Ideas Travels Abroad
Johannesburg/Berlin, 18 May 2007: The opening ceremony for the Science Tunnel science exhibition was held on May 18, 2007 at the Sci-Bono Science Centre in Johannesburg, South Africa.
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“Invest in Germany – Land of Ideas” Presents Visionary Movie Technology at the NAB2007 in Las VegasThe Future of Digital Cinema is Shaped in Germany
Las Vegas, USA/Berlin, April 16. 2007 – Yesterday in Las Vegas, the future of cinema was at the heart of a presentation at the world’s biggest trade show for electronics and media technology, the NAB2007.
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Successful Partners: HANNOVER MESSE – “Germany – Land of Ideas” -“Invest in Germany”
Berlin/Hannover, 12 Apr 2007 – The “Germany – Land of Ideas” initiative and the German government’s location marketing agency “Invest in Germany” are jointly participating in various events at this year’s HANNOVER MESSE (16. - 20. April 2007).
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“Germany – Land of Ideas” Presents Ideas for Europe
Berlin, 23rd March 2007 – Today’s “European Anniversary Summit” panel at the Federal Ministry of Economics and Technology (BMWi) built a bridge between the past and future of the European Union.
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“27 True Europeans” – EU Panorama Celebrates Grand Opening
Berlin, 22.03.2007 – Gerda Hasselfeldt, Vice President of the German Bundestag, today joined 100 schoolchildren from four Europe Schools in Berlin in celebrating the official opening of the “EU Panorama.”
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German Chancellor Angela Merkel Endorses TectoYou., a New Initiative by HANNOVER MESSE and “Germany – Land of Ideas”
Berlin, 09.02.2007 - German chancellor Angela Merkel supports the new TectoYou. Initiative called into being by “Germany – Land of Ideas” and the Deutsche Messe AG.
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Constituent Session of the “Deutschland – Land der Ideen e.V.” Steering Committee
Berlin, 24.01.2007 –The “Deutschland – Land der Ideen e.V.” Steering Committee has now convened in Berlin for its first, constituent session.
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DLD – A Time to Make Trends
“Germany - Land of Ideas” Partners with the DLD (Digital, Life, Design) Conference
Berlin, Jan 22, 2007 – The “Germany - Land of Ideas” nation-branding initiative is one of the cooperation partners to the 3rd “Digital, Life, Design” (DLD) conference in Munich, which runs through Jan 23, 2007. As in previous years, the publisher Dr. Hubert Burda and high-tech investor Dr. Yossi Vardi are its patrons.
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The Clean Energy Partnership – Innovation in the Land of Ideas
Press Trip on EU Council Presidency Presents Information on Future Mobility
Berlin, Jan 10, 2007 – The “Germany – Land of Ideas” location marketing initiative and the “Clean Energy Partnership” (CEP) jointly hosted an information event under the heading: “Making Use of Hydrogen for Transportation: Presentation of Innovative Zero-Emission Concepts” to present the CEP’s demonstration hydrogen project in Berlin to 70 international media.
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Federal President Confirms His Patronage of ‘Germany – Land of Ideas”
Berlin, Dec 05, 2006 – Germany’s Federal President Horst Köhler has confirmed his continued patronage of the “Germany – Land of Ideas” nation branding initiative.
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“Germany – Land of Ideas” Named Campaign of the Year
Nation-branding Initiative Prevails in “Campaigns by Social Institutions” Category / Awards Ceremony in Berlin
Berlin, Nov 23, 2006 – The “Germany – Land of Ideas” nation-branding initiative has won the Politikaward 2006.
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Federal Minister of Economic Affairs Michael Glos Opens ‘100 Minds of Tomorrow – The Future in the Land of Ideas’ Exhibition in Vienna
Vienna/Berlin, Nov 16, 2006 – Michael Glos, Germany’s Federal Minister for Business and Technology, today opened the “100 Minds of Tomorrow – The Future in the Land of Ideas” exhibition at the Austrian National Library on Josefsplatz in Vienna.
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Campaign launch with an Investors Workshop in South Korea
“Invest in Germany – Land of Ideas” organises an exchange of experience.
Seoul/Berlin, 01.11.2006 – Germany as a business location is the focal point of a Korean investors workshop staged on the initiative of “Invest in Germany – Land of Ideas” and held in the South Korean capital, Seoul.
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“Germany - Land of Ideas”: Successful image campaign will be continued until 2010
Restructuring has assured basic funding and the advisory board has voted to continue the successful concept.
Berlin, 21.09.2006 – The business location initiative „Germany – Land of Ideas” will be continued. The decision was taken by the initiative’s advisory board in Berlin today.
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The “Walk of Ideas” on new paths
The gigantic sculptures are bidding farewell to Berlin’s cityscape
Berlin, 20.09.2006 – Berlin’s citizens and their guests will only be able to view practically all of the sculpture park “Walk of Ideas” up until the end of September 2006.
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Claudia Schiffer at the Musée de la Publicité in Paris
Paris/Berlin, 18.09.06 – From now on the motif: “Follow your Instincts. Invest in Germany” from the advertising campaign with Claudia Schiffer will be featured in the collection of the Musée de la Publicité in Paris.
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Public Viewing during Football World Cup 2006
Berlin/Cologne, 29.08.2006 – “Germany – Land of Ideas” supports public viewing via Internet during the Football World Cup 2006 for people with disabilities
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Potsdam invites you to the City of Ideas
Potsdam/Berlin, 24.08.2006 – On 8 and 9 September 2006, around one hundred of Europe’s leading opinion and media creators will be returning to Potsdam to attend the second M100 Sanssouci Colloquium.
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The “Science Tunnel” opens in the Science & Technology Museum in Shanghai
Shanghai/Berlin, 03.08.2006 – An innovative multimedia exhibition by the Max Planck Society for the Promotion of the Sciences, supported by BASF AG and “Invest in Germany – Land of Ideas”
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A World Championship in and for Germany
Aachen/Berlin, 17.08.2006 – The World Equestrian Games 2006, being held in Aachen (20 August to 3 September) will be a World Championship in and for Germany. “Germany – Land of Ideas” initiative is an official partner.
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Presentation of the “Germany – Land of Ideas“ business location initiative in South Africa
Johannesburg/Berlin, 14/08/2006 – The initiative “Germany – Land of Ideas” will be presented to more than 300 government and business representatives during the “2010 National Communication Partnership Conference”, being held in Johannesburg, South Africa on the 15 August 2006.
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Supermodel Claudia Schiffer promotes Germany
Berlin, July 14, 2006 - ”Invest in Germany - Land of Ideas” in New York after World Cup finale
Germany increasingly attractive for investors
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“Invest in Germany – Land of Ideas” awards Investor’s Certificate to ConocoPhillips
US corporation distinguished for commitment in Germany
Hanover/Berlin, 23/6/2006 – The president of ConocoPhillips Europe, Mike R. Fretwell, has been awarded the Investor’s Certificate “Invest in Germany – Land of Ideas”.
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Schwartau is an active sponsor in the Land of Ideas
New research and development centre as a visible sign of innovation
Bad Schwartau, 23/6/2006 – The company Schwartau is one of the sponsors of the business location initiative “Germany – Land of Ideas”.
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‘My Idea of the Land of Ideas’ – Theo Sommer introduces book project
Berlin, 22/6/06 – Dr. Theo Sommer, Editor-at-Large for the weekly newspaper ‘Die Zeit’ and the deputy government spokesman Dr. Thomas Steg today presented the English-language version of the book ‘My Idea of the Land of Ideas – How the World Sees Germany’, together with Mike de Vries, manager of FC Deutschland GmbH.
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Claudia Schiffer promotes “Germany – Land of Ideas” in Japan
Successful campaign to be continued in Tokyo
Tokyo/Berlin, 20 June 2006 – On a total of ten placards, the prominent German model, Claudia Schiffer, presents the new campaign initiative “Invest in Germany – Land of Ideas” in Tokyo.
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German developers presented the digital cinema of the future in Berlin
Berlin, 14 June 2006 – Today an international audience of approximately 500 guests experienced a world premiere of visionary digital cinema technology at CinemaxX, the ‘Berlinale’ venue at Potsdamer Platz in Berlin.
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Fan shirt advertises for Germany
The designer Eva Gronbach in the Land of Ideas
Berlin, Cologne, 9 June 2006 – The “Germany – Land of Ideas” initiative shows its true colours, right on time for the Football World Cup, with the official fan shirt.
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Claudia Schiffer promotes „Germany – Land of Ideas“
Campaign launched in London
London/Berlin, 5 June 2006 - On 11 placards, supermodel Claudia Schiffer presents the new campaign for the initiative, “Invest in Germany – Land of Ideas”.
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Presentation of the sixth major sculpture in the ‘Walk of Ideas’ in Berlin – ‘The Theory of Relativity’ in the Lustgarten
Berlin, 19 May 2006 – With the sculpture entitled ‘The Theory of Relativity’ the sixth and last station in the ‘Walk of Ideas’ has been unveiled in the Berlin Lustgarten.
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Presentation of the fifth giant sculpture for the “Walk of Ideas” in Berlin:
“Masterpieces of Music” on the Gendarmenmarkt
Berlin, 5 May 2006 - The sculpture entitled “Masterpieces of Music” has been unveiled on Berlin’s Gendarmenmarkt as the fifth of altogether six stations in the “Walk of Ideas”.
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Presentation of the fourth major Walk of Ideas sculpture in Berlin: "Modern Book Printing" on Bebelplatz
Berlin, 21.04.2006 - With the unveiling of the twelve by three-and-a-half metre sculpture 'Modern Book Printing' on Bebelplatz in Berlin on 21 April 2006, the fourth of a total of six sculptures was added to the Walk of Ideas.
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Presentation of the third sculpture of the “Walk of Ideas” in Berlin
“The Automobile” on Platz des 18. März
Berlin, 6th of April 2006 – With the unveiling of the ten by four-and-a-half metre high sculpture “The Automobile” on Platz des 18. März, close to the Brandenburg Gate in Berlin, the third of altogether six sculptures in the “Walk of Ideas” was presented.
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“Milestones in Medicine” enrich the “Walk of Ideas“
Ceremonial unveiling of the second sculpture in Berlin
Berlin, 30th March 2006 – The unveiling of the giant sculpture entitled “Milestones in Medicine” on the Friedrich-Ebert-Platz in Berlin (near the Reichstag building) on 30th March 2006 took the “Walk of Ideas” into its second round.
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Inauguration of the spectacular “Science Tunnel” in the Singapore Science Centre
An innovative multimedia exhibition by the Max Planck Society, promoted by BASF AG and “Invest in Germany – Land of Ideas”
Singapore/Berlin, 27 March 2006 – From 25 March to 18 June 2006, visitors to the Singapore Museum of Science will be given an opportunity for the first time to experience the leading edge of German research through a Science Tunnel.
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“Germany - Land of Ideas” location campaign: International Media Service started successfully
Berlin, 22 March 2006 – More than 1,200 representatives of the media from nearly 90 countries have been using the International Media Service of the “Germany – Land of Ideas” campaign since it was inaugurated at the turn of the year.
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ImmobilienScout24 is a new cooperation partner of the “Germany – Land of Ideas” campaign
Stay overnight with friends: combined offer for World Cup guests looking for a room
Berlin, 21 March 2006 – ImmobilienScout24 is a new cooperation partner of the “Germany – Land of Ideas” location campaign.
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The first “Walk of Ideas” sculpture is the “Modern Football Shoe”
Formal unveiling in Berlin’s Spreebogen Park
Berlin, 10.03.2006. The unveiling of the oversized “Modern Football Boot” sculpture in Berlin’s Spreebogen Park (between the Federal Chancellery and the main station) on 10th March 2006 marked the start of the “Walk of Ideas”, a sculpture park with a total of six exhibits which will be erected in prominent locations in Berlin – one every two weeks up to the end of May.
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Join in, touch it, try it out!
Handwerksmesse in Munich with “Germany – Land of Ideas” / Campaign supports “Young Generation”
Munich, 10 March 2006 – The IHM, the international Handwerksmesse (skilled trades fair) is starting this year with “Germany – Land of Ideas”. Not only the logo of the campaign will be perceptible to the visitors to the fair.
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A good location for new ideas
“Germany – Land of Ideas” takes an information stand at the ITB
Berlin, 1 March 2006 – The “Germany – Land of Ideas” campaign will be represented with an information stand at the International Tourism Fair (ITB) from 8 to 12 March 2006 at the Berlin Exhibition Centre together with Berlin Tourismus Marketing GmbH.
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‘Germany – Land of Ideas’ – good news every day
Media resonance: current tally – 471 million contacts, over 7,000 reports in print, TV and in online media
Berlin, 16.02.06. In the eight months since it started, the landmark project ‘Germany – Land of Ideas’ has managed to consistently develop and has evoked a positive response in the press.
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AUDI AG and the ‘Germany – Land of Ideas’ are official partners
Oversized car sculpture at the Brandenburg Gate
Berlin, 08.02.2006. The first meeting of the advisory board in the ‘Land of Ideas’, 2006. On Wednesday, Interior Minister Dr Wolfgang Schäuble welcomed the CEO of AUDI AG, Prof Dr Martin Winterkorn as an official partner.
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Heitkamp & Thumann is an official ‘Land of Ideas’ partner
Thumann: Ideas are the key to our future
Düsseldorf, 06.02.2006. The Heitkamp & Thumann Group in Düsseldorf is welcomed as an official partner in the locality project ‘Germany – Land of Ideas’.
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‘Germany – Land of Ideas’ at the sports ball
Berlin, 05.02.2006. At this year’s sports ball on Saturday 4 February in the Festhalle in Frankfurt, the locality project ‘Germany – Land of Ideas’ was represented in the form of an info-lounge. ‘Land of Ideas’ used the annual event in aid of the German sports charity, Deutsche Sporthilfe as an opportunity to present its projects and goals to the close to 2,200 guests.
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EnBW and the federal state of Baden-Württemberg: partners of the initiative
Baden-Württemberg advertises patents in the Land of Ideas
Stuttgart, 03 February 2006 – On 3 February 2006, Mike de Vries, Chief Executive of FC Deutschland GmbH presented the partner plaque for Baden-Württemberg to Minister President Günther H. Oettinger. EnBW had already received the official partner plaque earlier.
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Taking advantage of opportunities
Deutsche Bank and the Land of Ideas initiative honour Bayer HealthCare in Bitterfeld.
Bitterfeld, 19 January 2006 – Bayer Bitterfeld GmbH was honoured as a Place in the Land of Ideas on Thursday 19 January 2006.
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Deutsche Bank board member Lamberti honours Deutsche Börse
Frankfurt, 13 January 2006 – On Friday Deutsche Börse was selected a Place in the Land of Ideas for its role in innovating electronic securities trading.
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Ready for the Future: CFK-Valley Stade Receives Award
365 Places of Ideas – taking stock after eleven days
Berlin, 11 January 2006 – CFK-Valley e.V. in Stade presented itself to the public on 11 January 2006 as the eleventh winner in the “365 Places in the Land of Ideas” - competition.
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Official “Welcome to Germany – Land of Ideas” ceremonial act in Berlin introduces the year of the Football World Cup 2006
Minister of the Interior Dr. Wolfgang Schäuble welcomes the ambassadors and representatives of all countries participating in the World Cup /Image film has its premiere / Broadcasting of pictures by over 300 TV Stations worldwide.
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Welcome to Germany – Land of Ideas: New Year’s Celebration at the Brandenburg Gate to Ring in the Year of the 2006 World Cup
The Germany – Land of Ideas initiative is kicking off the year of the 2006 FIFA World Cup with a welcome celebration themed “Welcome to Germany”. The event will take place at Platz des 18. März in front of the Brandenburg Gate and will be opened at 7:30 p.m. by Dr. Wolfgang Schäuble, Minister of the Interior and Klaus Wowereit, Mayor of Berlin.
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adidas and BASF official partners of the initiative “Germany – Land of Ideas”
“Walk of Ideas”: together with adidas and BASF, FC Deutschland GmbH presents the first prototypes of the planned sculptures. more ...
The initiative ‘Germany – Land of Ideas’ launches international media service in Leipzig
Starting on Friday, FC Deutschland GmbH and the German Press Agency offer journalists an extensive information and photo service
Berlin/Leipzig, 6th December 2005. In time for the final draw of the Football World Cup, the initiative ‘Germany- Land of Ideas’ introduces its international media service on Thursday and Friday in Leipzig.
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Full of ideas, future-oriented and committed: These are the characteristics all ‘365 places in the Land of Ideas’ have in common
Berlin, 5th December 2005 – Today (Monday) the winners of the ‘365 places in the Land of Ideas’ competition were introduced to the public by the Federal Minister of the Interior Dr. Wolfgang Schäuble, the initiative ‘Germany – Land of Ideas’ and Deutsche Bank.
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Baden-Württemberg sees itself as a ‘Federal State of Ideas’
Mike de Vries, Chief Executive Officer of FC Deutschland GmbH, presents ‘Germany – Land of Ideas’ in Stuttgart
Berlin, 30th November 2005 – In an official ceremony, the winner of the first round of the Service World Cup competition in Baden-Württemberg was awarded a prize by Ernst Pfister, patron of the competition and Baden-Württemberg’s Minister of Economic Affairs .
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Two strong partners from Hanover have joined the Land of Ideas
On 28th November 2005, HDI Versicherungen and AWD, two Hanoverian companies, received the official associate partnership plaque of the initiative ‘Germany – Land of Ideas’. On the premises of the Max Planck Institute for Gravitational Physics in Hanover, Chief Executive Officer FC Deutschland, Mike de Vries, handed over the plaques to Dr. Christian Hinsch, Chairman of the Board of HDI Versicherungen and Götz Wenker, spokesman for the AWD Deutschland GmbH’s Board of Management.
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YOU-Team Messe GmbH becomes an associate partner of the initiative “Germany – Land of Ideas”
Info truck will be in Hall 22b of the Berlin Exhibition Centre at the radio tower from 28th to 30th October 2005
Berlin, 28th October 2005 – YOU-Team Messe GmbH will support the initiative “Germany – Land of Ideas” as a further associate partner.
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“Germany – Land of Ideas” goes on tour
The information campaign will stop at the twelve 2006 World Cup venues
Berlin, 26th October 2005 – From 1st November until the 31st December 2005, the initiative “Germany – Land of Ideas” will be touring the twelve venues of the 2006 World Cup.
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Initiative “Germany – Land of Ideas” launched in Potsdam
Minister President Matthias Platzeck seals partnership: The Land Brandenburg successfully participates in the FanClub initiative – and gains a new partner - Wall AG
Potsdam, 3rd October – The initiative “Germany – Land of Ideas” was successfully launched on the German Unification Day celebrations in Potsdam.
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“Germany - Land of Ideas” makes its international debut
The image campaign “Germany – Land of Ideas” of the German Federal Government and the German industry has been launched internationally. Today, the German Federal Foreign Office and FC Deutschland GmbH officially launched their partnerships with their foreign representations.
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German President Horst Köhler presents the associate partner plaque of the initiative “Germany – Land of Ideas” at the World Equestrian Festival
Aachen, 26th August 2005 – The World Equestrian Festival, CHIO Aachen, will become an official associate partner of “Germany – Land of Ideas”.
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Set To Go - Kick-off for Germany - The Land of Ideas
Initiative to polish up Germany's image as a location presents the companies involved and the initial projects - Search for 365 innovative places in the Land of Ideas.
Berlin, 14 June 2005 - Today saw the roll-out of Germany - The Land of Ideas , an initiative under the patronage of Federal German President Horst Köhler.
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